Dior 999. The name itself evokes a sense of timeless elegance and iconic status. This isn't just a lipstick shade; it's a symbol of the House of Dior, a vibrant thread woven into the fabric of its history, a testament to the enduring power of the perfect red. Peter Philips, Dior's Creative and Image Director of Makeup, recently revisited this legendary shade, breathing new life into its legacy with a quartet of reinterpretations, each capturing a different facet of its enduring appeal. This exploration delves into the rich history of Dior 999, comparing its various iterations, exploring its dupes, examining its price point, and analyzing the overall impact of this iconic shade.
The Genesis of an Icon: Christian Dior and the Number 999
The story of Dior 999 begins long before its official launch. Christian Dior himself, a man with an unwavering appreciation for the power of colour, particularly red, held a deep fascination with the number nine. Nine, to him, symbolized luck and perfection. It's believed this predilection influenced the choice of 999 as the designation for his signature red lipstick, a shade that became synonymous with the brand's identity and the very essence of Parisian chic. It wasn't simply a colour; it was a statement, a reflection of Dior's vision of feminine power and sophisticated allure. The original Dior 999 was a bold, classic red, perfectly capturing the spirit of haute couture and the timeless elegance associated with the Dior name. This original formulation laid the groundwork for the shade's enduring popularity and its subsequent reinterpretations.
Dior 999 Matte vs. Velvet: A Tale of Two Textures
The most recent iteration of Dior 999, overseen by Peter Philips, highlights the versatility of this iconic shade by presenting it in two distinct textures: matte and velvet. This allows for a wider range of applications and caters to diverse preferences.
* Dior 999 Matte: This version embodies the bold, powerful character of the original Dior 999. It's a highly pigmented, intensely saturated matte red that delivers a striking, impactful look. The matte finish is long-lasting, offering excellent staying power, making it ideal for those who desire a bold, unwavering statement throughout the day. The texture, while matte, is surprisingly comfortable to wear, avoiding the dryness and cracking often associated with matte lipsticks. This is largely due to the inclusion of nourishing ingredients within the formula. The application is smooth and even, resulting in a flawless, precise finish.
* Dior 999 Velvet: In contrast to the matte version, Dior 999 Velvet offers a softer, more luxurious feel. This version retains the iconic red hue but presents it with a velvety smooth texture that glides effortlessly onto the lips. The finish is less intense than the matte, creating a more subtle, sophisticated look that’s both elegant and wearable. The velvet texture provides a comfortable, hydrating experience, making it a perfect choice for those who prefer a less intense matte look or have drier lips. It still boasts impressive longevity, but with a slightly less intense colour payoff.
The difference between the matte and velvet versions isn't just about texture; it's about the overall feeling and the resulting aesthetic. The matte version is a statement of bold confidence, while the velvet version exudes refined elegance. Both, however, remain undeniably Dior 999, capturing the essence of the iconic shade while offering distinct options for personal expression.
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